[100% OFF] Soft Power and the Worldwide Promotion of Chinese Language Learning, The Confucius Institute Project Books
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‘The Confucius Institute Project’ – consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition – represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.
Additional Information:
| Title | : Soft Power and the Worldwide Promotion of Chinese Language Learning, The Confucius Institute Project |
| Author | : Dr. Jeffrey Gil |
| Item ID | : YDU8DwAAQBAJ |
| Publisher | : Multilingual Matters |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 144 |
| Category | : Language Arts & Disciplines |
| Published Date | : 2017-05-11 |
| Language | : en |
| Isbn 10 | : 1783098074 |
| Isbn 13 | : 9781783098071 |
| Sale Info | : FOR_SALE |
| Price | : 20.8 EUR |
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